Luxury homebuilder Toll Brothers is once again making headlines in the Valley—this time with a brand-new community that represents the final chapter of one of North Scottsdale’s most exclusive master plans.

The builder recently announced the opening of Toll Brothers at Storyrock, a gated luxury neighborhood located at 12835 E. Black Rock Road. This marks the final phase of homes within the prestigious Storyrock master plan, bringing the project to completion.

A Prime Desert Location

Storyrock sits in one of Scottsdale’s most scenic stretches, bordering 2.5 miles of the McDowell Sonoran Preserve, which spans more than 30,000 acres of protected desert. Residents here will enjoy direct access to miles of hiking and biking trails, all with panoramic views of Four Peaks and the McDowell Mountains.

This area of North Scottsdale has long been a favorite for buyers seeking a balance between privacy, nature, and proximity to luxury amenities. It’s also directly across from Sereno Canyon, another highly successful Toll Brothers development known for its modern design and gated exclusivity.

Community Overview

Toll Brothers at Storyrock will feature 81 homes spread across roughly 100 acres of land that the builder purchased in 2023 for $24.7 million. Homes here will range from 3,665 to over 5,000 square feet, with prices starting around $1.95 million.

Each residence will be built to highlight the area’s natural beauty through clean lines, desert-friendly architecture, and expansive glass to bring the outdoors in. Designs are expected to follow Toll Brothers’ popular Desert Contemporary and Modern Ranch styles—modern, minimal, and rooted in natural materials that complement the landscape.

Features and Lifestyle

Buyers can expect the full range of Toll Brothers’ luxury offerings, including:

• Smart-home technology and energy-efficient design

• Seamless indoor-outdoor living spaces

• Spacious layouts with open kitchens and oversized windows

• Customizable finishes and architectural variety

The homes will be built to reflect what has become a growing trend in the Valley’s luxury market—“quiet luxury.” Instead of oversized estates, today’s buyers are drawn to functional design, timeless architecture, and locations that feel both private and connected to nature.

Why It Matters for North Scottsdale

Even as interest rates have risen, Scottsdale’s luxury housing market hasn’t slowed down. High-end buyers—many relocating from states like California, Illinois, and Washington—continue to target the Valley for its weather, design quality, and strong property values.

Developments like Storyrock show how demand is evolving. Buyers aren’t just chasing square footage—they’re looking for community design, desert views, and long-term value. With only 81 homes, this final phase adds exclusivity and scarcity, both of which tend to strengthen nearby home values.

For homeowners in nearby neighborhoods such as Troon North, Dynamite Foothills, and Sereno Canyon, this could mean continued appreciation over the next few years as demand for this pocket of Scottsdale remains high.

What’s Next

Model homes are currently in progress, with openings expected between late 2025 and early 2026. Once complete, this development will wrap up Storyrock’s buildout and solidify it as one of North Scottsdale’s most sought-after luxury enclaves.

Expect this area to continue attracting attention—not just from homebuyers, but also from high-end retailers, dining, and lifestyle brands looking to serve Scottsdale’s expanding luxury base.

Toll Brothers at Storyrock isn’t just another neighborhood—it’s the final piece in one of Scottsdale’s most ambitious luxury communities. With its blend of modern design, desert views, and access to protected land, it offers something rare: a new home that feels deeply rooted in the landscape.

For buyers seeking space, privacy, and long-term value, this is one to watch closely over the next year.

If you’d like to stay in the loop on model openings, floor plans, or early pricing, reach out and I’ll make sure you get the details as soon as they’re released.